Having grown up in the suburbs (The North Shore) of Milwaukee, Wisconsin, I’m a Midwest girl who enjoyed living on Lake Michigan with the big city of Chicago only 90 miles away. It was the best of both worlds; a great mid-size city with the BIG city only a short train ride away! I grew up in a family business where we sold paper converting machinery to 39 countries. While our export division was our main business, we also designed and manufactured Egg Carton Printing machines for shipment to US and worldwide end-users. The ECP was particularly special to me as my father held the patents !

Winters became too long and I ventured out to Los Angeles for a few years to work in the advertising specialty business. I enjoyed Los Angeles but moved to Washington, D.C., and worked at PBS.  My father sent out an SOS and I returned to Milwaukee, continuing to work for the family business. We moved the business to Clearwater, FL, and I remained there for a few years  until marriage took me back to Washington, D.C.  Two children and some years later we returned to Milwaukee to have another child and raise a family. With my husband and myself coming from family businesses, the entrepreneurial spirit grabbed hold and we bought a company with 8 employees, selling it 19 years later with 625 employees!  Our hard work and dedication, along with little sleep for 20 years, gave us memorable experiences of growing a company and raising a family. It was probably one of the hardest and busiest times in our lives but the most satisfying to date. 

The children are grown and I’m on my own, traveling between Milwaukee and Florida.  While numbers and business have been my forte, my passion for fashion and decorating is a force I’ve addressed throughout my life, but I now have more time to explore.  My attention to detail and understanding of feng shui are talents I apply to business, fashion, decorating and the life experience. I call myself a Life Stylist, which covers a lot of ground!

While I’m shopping or just out and about, I must carry a magical sign on my back that says “Ask ME! Talk to ME!”  People want to know my opinion.  I’m brutally honest, but that’s what most people want.  So I decided to start writing. Eye-4-Style.com is a blog that will open the doors to your world of shopping.  You should enjoy spending your money and be happy with your purchases!  The blog hits a range of topics, bringing you articles of interest, news flashes and shopping experiences.  I hope to deliver practical advice along with a little bit of humor.

In conclusion, I can help you start a business; trouble-shoot an existing business; clean out your closet; shop for a wardrobe!  If you like my Blog and need a consultant for some aspect in your life that needs addressing, please contact me on my “Contact” page.  Thank you!

 

 Nordstrom Christmas Party

Eye-4-Style.com is written by Lisa Rae Martin.